MegaMode x Nosh Partnership: Lunch Promo

Overview

In June 2024, I coordinated a strategic partnership between MegaMode and Nosh Australia to maximize Megaformer lunch class capacity and attract new clientele. The campaign featured an exclusive offer: 5x Megaformer lunch class credits bundled with 3x Nosh bowls for just $99.

As the project lead, I collaborated closely with Nosh’s marketing representative to conceptualize and execute the initiative. My responsibilities included developing compelling marketing materials such as an Instagram and TikTok promotional reel, posters, Instagram stories, email newsletters, and social media content.

This campaign successfully boosted MegaMode’s lunch class participation, drove engagement, and increased visibility for both brands, showcasing my ability to innovate and deliver results in collaborative marketing efforts. Furthermore, the success of this campaign paved the way for a subsequent partnership between MegaMode and Nosh Australia, leading to a co-branded giveaway in collaboration with the RMIT Asian Association (RAA) in July 2024.

Instagram Reel and TikTok

I ideated, filmed, edited, and published this Instagram and TikTok video using iPhone 14 and Capcut. The video garnered over 26K views on Instagram.

Instagram Stories